editorial.
A lifestyle magazine celebrating leisure, creativity, and the art of doing nothing beautifully.
Client:
Poolside Media
Completed:
2026
Where leisure meets creative culture.
Poolside Magazine needed a brand identity that captured the essence of the Palm Springs lifestyle—laid-back luxury, retro aesthetics, and a celebration of creative leisure.
We created a visual language inspired by mid-century modern design and aerial photography, giving the publication a distinctive voice in the crowded lifestyle magazine space.
Typography.
Display Typeface:
Playfair Display for headlines & editorial titles
Body Typeface:
DM Sans for body copy & captions
Color Palette.
A refreshing brand that made waves in the market.
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